12/7/2023 0 Comments Columbia records lil nas xThere will also be a virtual store offering an exclusive merch capsule with a variety of accessories, emotes, and fashion-forward Lil Nas X avatar bundles that emulate the thematic style of each song performed during the concert experience. The venue features mini games and other activities that users can explore between now and the first preshow event on Friday, November 13. New Roblox users will need to create an account to access the concert venue. “This partnership is an exciting opportunity to share Lil Nas X’s new music with over 150 million kids and teens globally through this first-ever high-fidelity concert experience on Roblox.” “Columbia Records is always driven to find new and innovative ways for our storied artists to share their creative vision,” said Ryan Ruden, SVP, Experiential Marketing and Business Development for Columbia Records. “This concert with Lil Nas X will transport players and their friends into the Metaverse, and bring to life the future of what immersive, social experiences can look like." "We're thrilled to partner with Columbia Records to bring Lil Nas X fans and the Roblox community together in an entirely new way,” said Jon Vlassopulos, Global Head of Music at Roblox. In addition to the concert experience, Roblox and Columbia Records will also be showing a Q&A with the artist that will be streamed inside the concert venue starting with the preshow at 4 pm PST on Friday, November 13th. The entire experience is designed to give Roblox users and Lil Nas X fans a unique way to discover and enjoy music together with their friends and connect with their favorite artist like never before. The concert will feature a set of stages, all inspired by Lil Nas X’s songs and music videos, that are using the latest shadowing, lighting, and physically based rendering (PBR) facial recognition technologies available on the Roblox platform. We had so much fun putting this together for my fans, and I can’t wait for everyone to see it!” “I feel very lucky to be the first artist to ever do this on Roblox. “We’re throwing the biggest virtual concert of 2020, and I hope everybody in the world can come check it out,” said Lil Nas X. Roblox will open the first of three free concert showings at 1 pm PST on Saturday, November 14th. Lil Nas X will perform his upcoming new single “HOLIDAY” live for the first time, along with some of his most popular hits, in this innovative and fully immersive concert experience for Roblox users worldwide to enjoy. In another twist of irony, the awards were announced on the first day of Pride Month.SAN MATEO, Calif.-( BUSINESS WIRE)- Roblox, a global online platform bringing millions of people together through play, announced today a partnership with Columbia Records and record-breaking artist Lil Nas X to launch the first-ever, exclusive virtual concert on the Roblox platform. “i just feel like black gay ppl have to fight to be seen in this world and even when we make it to the top mfs try to pretend we are invisible.”Ī Twitter user agreed: “Please explain to me how the BET Awards nominates Jack Harlow and not Lil Nas X? Their erasure of black queer people is disgusting! Do better.” “doesn’t even have to be me nominated,” he wrote. In response to another tweet, the 23-year-old Atlanta area native, whose given name is Montero Lamar Hill, also mentioned the impact that the snub has on representation of LGBTQ+ artists overall. “Industry Baby did wonders for Jack Harlow but somehow he gets acknowledged by BET and not Lil Nas X,” one Twitter user noted about the Hot 100 No. Ironically, his “Industry Baby” collaborator Jack Harlow - who is white - received a nomination for best male hip hop artist. “i feel like that should’ve helped me a bit.”Īfter another user said that his last few songs weren’t considered hip-hop, Lil Nas X cleverly responded that the BET Awards “have a pop category.” “idk maybe 3 of the biggest songs of last year & a critically acclaimed album,” he responded to one Twitter user. The “Old Town Road” record breaker’s reaction to the snubs prompted mixed reactions by fans and detractors, some who publicly wondered why he would assume he must be nominated. “Thank you bet awards, an outstanding zero nominations again” the 23-year-old Columbia Records act also wrote before adding, “black excellence!” Lil Nas X took to Twitter in a series of since-deleted tweets to call out the annual show, which honors achievements in Black entertainment. The Grammy Award-winning, chart-topping hip-hop artist made note of being shut out of all categories after the basic cable network announced its nominations for the 2022 BET Awards on Wednesday. Lil Nas X was hotter than fish grease about his latest round of snubs from the BET Awards.
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